In this role, you have the opportunity to make life better. Looking at the challenges the world is facing today Philips’ purpose has never been more relevant. So whatever your role, if you share our passion for helping others, you’ll be working towards creating a better and fairer future for all.

As the Senior Manager of Consumer Proposition and Insights, you create value by implementing and extracting learnings from consumer adhoc research studies in the area of Grooming & Beauty, specifically Shaving. These studies go from concept test to line optimizations, consumer journey and segmentation, communities to in depth interviews and meta-analysis. Together with the Consumer Proposition and Insights Leader of Grooming & Beauty, you drive consumer centricity and insights-driven decision making for the category Shaving in the Business Unit Grooming & Beauty (BU G&B).

You are responsible for

Representing the voice of the consumer to inform decision-making at any step of the innovation process
Feeding strategic consumer insights and trends into innovation and portfolio strategy, Go-To-Market strategy (pricing, promo, proposition range) and marketing communication strategy
Generating learning and identifying opportunities from combining multiple sources of information – qual, quant, GenAI - that help unlock hypothesis, create winning propositions and inform strategy (past consumer professional studies, existing digital consumer data, secondary research available)
Generating adhoc analysis and socializing learning from existing Brand Equity tracker
Implementing and owning the full end to end research roadmap for innovation projects (concept test, claims test, line optimization, pack test …), translating key learning into actions for the project teams and business questions in scope

Functie-eisen

10+ years of international experience in the marketing research environment, working with multiple qual and/ or quant methodologies within consumer marketing.
Experience in working in Chinese or Asian market is a pre.
Master’s degree in Business, Marketing, Social Science
Proven skills in unearthing insights to drive strategy, identify market growth opportunities, develop new products, run workshops
Agility with large amounts of data being able to synthesize and produce actionable learning/ recommendation to the business, communicating in a concise and clear way with storytelling and visual design
Ability to connect the dots across different research, data sources to identify opportunities and business implications
Strong communication and presentation skills; ability to articulate ideas clearly and confidently to senior marketers and stakeholders
Proven records of behaviour skills such as: Resilience, Flexibility, being comfortable with Uncertainty; and willing to work in a collaborative environment
A large dose of curiosity to learn (fast) about the industry, proactivity and continuously uncomfortable with status quo to help raise the bar and build the Insights function that underpins brand building.
Experience and / or ability to learn with curiosity on new ways of applying GenAI in market research to continue to imbed deeper new and more effective ways of working.
Fluent in English
Advanced Ms Office

Arbeidsvoorwaarden

Period: 17th August - 30th November 2025
Hours: 36 - 40 hours per week
Jobgrade: Philips CAO - grade 70 - salary indication: € 5.816 - € 6.712 per month for 40 hours per week plus 13th month
Location: Amsterdam (hybrid - at least 3 days working from the office and up to 2 days from home)

Bedrijfsinformatie

Philips is a global leader in health technology, committed to improving billions of lives worldwide and striving to make the world healthier and more sustainable through innovation. Driven by the vision of a better tomorrow.

But it’s not just what we do, it’s who we are. We are 80,000, wonderfully unique individuals, with two things in common. An unwavering sense of purpose and a relentless determination to deliver on our customers’ needs. It’s what inspires us to create meaningful solutions – the kind that make a real difference – when it matters most.

The world and our customers’ needs are changing faster than ever before and while we are proud of what we do already, we know we can do more. That’s why we need you, to help us tackle increasingly complex challenges posed by ever evolving health and well-being needs.

You are a part of

The Consumer & Proposition Insights team within the BU G&B consists of 3 senior Consumer & Proposition senior managers in total, reporting to the Consumer & Proposition Insights Leader for Grooming & Beauty. The Insights team has a direct reporting line into the business and is based in Amsterdam. The team works globally across different categories- shaving, grooming and beauty- and multiple countries; leverages tools and frameworks co-created with the Consumer Insights Global Center of Excellence; partners with recognized research agencies and uses a diverse portfolio of methodologies.

Uiteraard staat deze vacature open voor iedereen die zich hierin herkent.