functieomschrijving


  • 09 december 2025
  • vacaturenummer: 9196716
  • 09 december 2025
  • vacaturenummer: 9196716

Do you want to make a global impact on the marketing strategy of a world-class brand? This is your opportunity as a Global Category Manager at Heineken to streamline and innovate the creative and production procurement (ATL) for international campaigns. You are the expert who elevates our Marketing Procurement to a higher level and truly realizes progress. 

Your role is focused on maximizing ATL category effectiveness. You focus on managing strategic creative agencies and production partners worldwide. You contribute directly to reducing non-working spend while simultaneously boosting the quality, speed, and creativity of advertising production. By translating external insights into best-in-class procurement strategies, you are the driving force behind change. 

What you will realize as a Global Category Manager: 

  • You operate as the expert and specialist in ATL, providing professional support to Procurement, OpCo, Regional, and Head Office teams. 
  • You will broaden your expertise within Marketing Procurement beyond the ATL Creative and Production categories. 
  • You lead competitive supplier selections, tendering processes, and selection decisions to guarantee the most effective outcomes for all category deals. 
  • You develop and manage relationships with strategic suppliers, oversee their performance evaluations, and ensure the successful delivery of results. 
  • You ensure strategic alignment of marketing procurement with the global and regional teams to achieve maximum effectiveness of the ATL category. 
  • You deliver on key performance metrics such as the percentage of globally contracted spend, stakeholder satisfaction, cost savings, improved ROI on marketing services, and innovations that have been successfully adopted by the business.

Functie-eisen

To achieve visible success in this position, you bring the following:

  • An academic level of work and thinking (University degree).
  • A minimum of 8 years of relevant experience in a similar commercial/procurement role, consulting position in an FMCG environment, or within creative agencies.
  • Proven expertise in Marketing, agency management, and strategic sourcing.
  • Fluency in English, both written and spoken.
  • Experience in the effective management of senior stakeholders, including proactive updates and leading workshops for alignment and decision-making. 

Competenties

As a Global Category Manager, you excel through your unique combination of hard & human skills. You are the driven professional who not only guides the way in your field of expertise but is also a connector. You possess strategic insight and analytical skills to understand and optimize complex procurement processes. Furthermore, you demonstrate decisiveness and self-assurance in stakeholder management and negotiations, while your sensitivity to the environment ensures sustainable relationships and team results. 

Arbeidsvoorwaarden


  • A contract for the duration of the project for 40 hours a week, for now 6 months
  • A monthly individual choice budget (IKB) of 10.66% of your salary that you can flexibly use
  • 25 vacation days + the option to buy 6 extra days
  • A sabbatical arrangement; up to 12 months every three years
  • Flexible public holidays
  • A travel allowance
  • Various bonus schemes
  • The option for hybrid working
  • A solid pension scheme with ASR Cappital
  • Extra allowances for internet, phone, and a home office budget
  • A training budget, coaching, an onboarding program, and unlimited access to the Yacht Academy with over 3000 courses and training sessions
  • Networking events, knowledge sessions, and an annual community festival
  • And there is more. Feel free to contact me. I am happy to tell you more about the total package of employment conditions.

Solliciteer nu en ontvang binnen 15 minuten een WhatsApp-berichtje met een paar korte vragen, zodat we je snel kunnen helpen. Heb je geen WhatsApp? Dan nemen we contact met je op via telefoon of e-mail!

Bedrijfsinformatie

As a Global Category Manager, you will become part of the community of ambitious professionals who bundle expertise and talents to realize progress.

Working through Yacht means that you take leadership in your field and make an impact at leading organizations such as Heineken. We are your mentor who challenges you to push boundaries and achieve maximum results. You receive personal coaching and unlimited access to the Yacht Academy and our powerful network of experts. This is crucial for your continuous professional and personal development.

Ready to take the next step in your career and be the difference?

Uiteraard staat deze vacature open voor iedereen die zich hierin herkent.

contact

Victoria de Groene
victoria.de.groene@yacht.nl
0621439003