Online marketing specialist
Do you see yourself working in a fast paced digital environment? Are you able to work under pressure and meet deadlines? Are you a seasoned multi-tasker that loves to work on multiple campaigns at the same time? In that case you might be the Digital Marketing specialist we¿re looking for! For an international client of Randstad, we are looking for a online marketing specialist. You will be based in Apeldoorn, but the company offers a lot of flexibility to work from home as well.
The Digital Marketing Specialist will support the Digital Marketing Manager in delivering effective marketing programmes and campaigns using Eloqua, our marketing automation system, salesforce.com and our websites. The Digital Marketing Specialist will manage Verint¿s marketing data and databases, which need to be optimised, segmented and enhanced. In addition, the digital marketing specialist with help with maintaining regional websites, microsites and campaign landing pages. Through digital campaigns, lead scoring and email campaigns, the Digital Marketing Specialist will help qualify and drive lead generation.
The key role is to ensure our region Marketing Managers can deliver effective campaigns across the EMEA region, which are tracked and analysed for ongoing improvement.
¿Proven experience working in a marketing role managing projects and design using HTML, InDesign, Photoshop or similar applications.
¿Strong understanding of online and database marketing with proven success in direct response marketing.
¿Experience with marketing automation systems, web analytics and content management systems, ideally Eloqua and google analytics
¿Experience with CRM systems, ideally Salesforce.com
¿Full knowledge of Microsoft tools like Excel and Outlook
¿Strong time and project management skills with the demonstrated ability to meet deadlines.
Uiteraard staat deze vacature open voor zowel mannen als vrouwen.